THE SECTOR OF TOURISM INDUSTRY IN ASIA
Keywords:
tourism sector, research, promoting sustainable tourism, Asia, tourists, culture.Abstract
Abstract. Asia is now one of the major and fastest-growing regions in the global tourist business because to steady economic expansion and the rise of low-cost airlines. Due mostly to the effect of cultural values and beliefs, Asian visitors have displayed distinctive traits and actions. Travellers' tastes, actions, and opinions of tourist locations are influenced by culture.
This edited anthology, which acknowledges cultural distinctiveness, compiles a number of chapters that examine modern Asian visitors from a cultural standpoint.
An introduction to the collective works in this book follows this chapter's summary of the importance of Asian tourist markets, cultural distinctions between Asian and Western visitors, and current travel trends pertaining to Asian tourists.