DEVELOPING ENGLISH COMMUNICATIVE COMPETENCE OF NON-PHILOLOGICAL STUDENTS USING MULTIMEDIA TOOLS

Abstract

In the context of global communication and technological advancement, the ability to use English effectively has become an essential skill, even for students in non-philological fields. This paper explores how multimedia tools such as videos, interactive platforms, podcasts, and digital storytelling can significantly enhance English communicative competence among non-philological students. The use of multimedia fosters a more engaging, contextualized, and learner-centered environment that supports listening, speaking, reading, and writing skills. Through practical classroom implementations and real-world tasks, multimedia tools not only increase student motivation but also create opportunities for authentic language use.