PRODUCT QUALITY AND COMPETITIVENESS
Keywords:
Product quality, competitiveness, quality indicators, consumer demands, innovation, market strategy, brand reputationAbstract
This article discusses product quality and its relevance and competitiveness. It also analyzes their importance in the modern economy, key indicators, and interrelationship. The article examines the physical, functional, aesthetic, and service aspects of product quality, highlighting strategies for enhancing competitiveness and its impact on economic efficiency
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Published
2026-01-11
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