STRATEGIK MARKETINGDA BASHORATLI TAHLILNING O‘RNI

Authors

  • Xamidov Sanjar Ozodovich Author
  • Xasanov Raxmatulla Sirajovich Author

Keywords:

strategik marketing, bashoratli tahlil, Big Data, sun’iy intellekt, ma’lumotlarga asoslangan marketing

Abstract

Zamonaviy marketingda bashoratli tahlil (predictive analytics) biznes qarorlarini samarali qabul qilish, raqobat ustunligini ta’minlash va mijoz ehtiyojlarini oldindan bilishda muhim rol o‘ynaydi. Ushbu maqolada strategik marketingda bashoratli tahlilning o‘rni, uning asosiy usullari va afzalliklari tahlil qilinadi. Sun’iy intellekt (AI), katta ma’lumotlar (Big Data) va statistik modellar yordamida marketing strategiyalarini rivojlantirish imkoniyatlari yoritiladi.

Author Biographies

  • Xamidov Sanjar Ozodovich

    Toshkent kimyo-texnolgiya instituti talabasi,

    Saric8084@gmail.com

  • Xasanov Raxmatulla Sirajovich

    Toshkent kimyo-texnolgiya instituti dotsenti

Downloads

Published

2025-03-14

Issue

Vol. 22 No. 1 (2025): Modern education and development

Section

Articles

How to Cite

STRATEGIK MARKETINGDA BASHORATLI TAHLILNING O‘RNI. (2025). Modern Education and Development, 22(1), 283-285. https://scientific-jl.com/mod/article/view/4851