GOOD OR POOR SERVICE

Maxmudxujaeva Ziyodaxon Isomitdinovna

GOOD OR POOR SERVICE

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Maxmudxujaeva Ziyodaxon Isomitdinovna ##default.groups.name.author##

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Customer service, service quality, customer satisfaction, poor service, business performance, service improvement, loyalty.

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This article explores the impact of service qualitywhether good or pooron customer satisfaction, loyalty, and business performance. Service, as a crucial component of the customer experience, can influence the perception of a brand or organization. By analyzing existing literature and real-world case studies, this research identifies the characteristics of good and poor service and evaluates their short- and long-term effects. The study concludes with practical recommendations for organizations to improve service delivery and ensure customer retention.