DEMAND GENERATING AND SALES PROMOTION
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demand generation, sales promotion, marketing, advertising, promotion, customer loyalty, digital technologies, social networks, Uzbekistan market, sales strategies##article.abstract##
In this article, we consider methods of demand generation and sales promotion in Uzbekistan, taking into account the specifics of the local market. We analyze key marketing tools such as advertising, promotion, pricing strategies and loyalty programs, and study the impact of digital technologies and social networks on consumer behavior. Particular attention is paid to successful cases and examples applicable to the Uzbek market. In conclusion, we offer practical recommendations aimed at increasing the effectiveness of marketing strategies adapted to modern market conditions.
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