THE CULTURE OF SPEECH AMONG TEACHERS AND LEADERS: ISSUES AND SOLUTIONS
Keywords:
Keywords: speech culture, oral communication, teachers, leaders, public speaking, communicative competence, speech etiquette, paralinguistic features, professional communication, language normsAbstract
Abstract: This article examines the significance of speech culture in the
professional activities of teachers and leaders. Effective oral communication plays a
crucial role in education and management, serving not only as a means of conveying
information but also as a tool for influence, motivation, and leadership. The paper
explores key aspects of speech etiquette, linguistic clarity, intonation, and the use of
paralinguistic elements. Furthermore, the study highlights the importance of
developing communicative competence in order to ensure successful interaction and
enhance public speaking skills among professionals in teaching and leadership
positions.
References
References
1. McCroskey, J.C. & Richmond, V.P. (2013). Communication in Personal
Relationships. Pearson Education.
2. Brown, G. & Yule, G. (1983). Discourse Analysis. Cambridge University Press.
3. Gumperz, J.J. (1982). Discourse Strategies. Cambridge University Press.
4. Tannen, D. (2001). You Just Don't Understand: Women and Men in
Conversation. Ballantine Books.
5. Seidlhofer, B. (2011). Understanding English as a Lingua Franca. Oxford
University Press.