THE IMPORTANCE OF ENGLISH IN GLOBAL MARKET
Keywords:
Keywords: English language, global trade, international communication, business English, globalization, global economy, international marketsAbstract
Introduction
In today’s interconnected world, language plays a key role in international
cooperation, trade, and communication. Among all global languages, English has
emerged as the dominant medium in global markets. From multinational corporations
to small exporters, English is essential for negotiating, marketing, and establishing
global partnerships. This article explores why English holds such an influential position
in international trade and how it contributes to business success worldwide.
References
References:
1. Crystal, D. (2003). English as a Global Language. Cambridge University Press.
2. Neeley, T. (2017). The Language of Global Success: How a Common Tongue
Transforms Multinational Organizations. Princeton University Press.
3. W3Techs. (2023). Usage of Content Languages for Websites. www.w3techs.com
