MANAGING THE PROCESSES OF IMPLEMENTING INNOVATIONS IN ENTERPRISES
Keywords:
Keywords: Innovation Management, Innovation Implementation, Enterprise Innovation, Innovation Strategy, Organizational Culture, Innovation Process, Resource Allocation, Stakeholder Engagement, Risk Management, Innovation Performance.Abstract
Abstract: This article delves into the crucial aspects of managing the processes
involved in implementing innovations within enterprises. It highlights the significance
of a well-defined innovation strategy aligned with business objectives and emphasizes
the role of a supportive organizational culture in fostering creativity and
experimentation. The paper outlines a typical innovation process, encompassing idea
generation, evaluation, development, implementation, and monitoring. Furthermore,
it discusses the importance of strategic resource allocation, effective stakeholder
engagement, proactive risk management, and the necessity of measuring innovation
performance. By addressing these key elements, the article underscores how effective
management of innovation implementation processes can drive growth and enhance
the long-term competitiveness of enterprises in a dynamic global landscape.
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