MARKETINGDA O‘SISH STRATEGIYALARI YOKI IGOR ANSOFF MATRITSASI

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  • Muminov Azizbek Yakubalievich. ##default.groups.name.author##

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Kalit so‘zlar: Bozorga kirish strategiyasi, bozorni rivojlantirish strategiyasi, mahsulotni rivojlantirish strategiyasi va diversifikatsiya##common.commaListSeparator## Keywords: Market entry strategy, market development strategy, product development strategy, and diversification

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Annotatsiya. Igor  Ansoff   mahsulot  bozori  strategiyasini  “mahsulot  liniyasining  umumiy  bayonoti  va mahsulotlar  bajarishi  kerak  boʻlgan  tegishli  vazifalar(missiyalar)”  deb  taʼrifl agan. U  toʻrtta oʻsish strategiyasini tasvirlaydi.

Abstract. Igor Ansoff defined product-market strategy as “a general statement of the product line and the related functions (missions) that the products are to fulfill.” He describes four growth strategies.

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2025-06-12

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##issue.vol## 46 ##issue.no## 5 (2025): ЛУЧШИЕ ИНТЕЛЛЕКТУАЛЬНЫЕ ИССЛЕДОВАНИЯ | ЧАСТЬ-46 | ТОМ-5

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Articles

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MARKETINGDA O‘SISH STRATEGIYALARI YOKI IGOR ANSOFF MATRITSASI. (2025). Лучшие интеллектуальные исследования, 46(5), 106-110. https://scientific-jl.com/luch/article/view/20141